Thanks for your explanation.

I assume they mean they won’t pay for a Hue Zigbee bridge, a relatively closed eco system, (and some cloud subscription or whatever they mean with Hue Premium) and new (expensive) Hue bulbs, but they already have Hue bulbs in use in an ad-hoc mode with a Zigbee controller.

I also consider switching to Zigbe2MQTT one day.

I just want to add that the Hue bulbs are also compatible to Home Assistant. (I’m currently using it with the ‘default’ ZHA which doesn’t work with some China sensors and actors. AfaIk, Zigbe2MQTT would do.)